Tag Archives: retractable banner stands

  • 3 Types of Banner Stands for Conventional Marketing

    Traditional forms of advertising focus on building trust and popularity for a brand. Displaying advertisements in print publications, billboard ads, emails, and other ways are a few conventional methods used to publicize products and services.

    When compared to other methods, banner stands are much more convenient and cost-effective. They are available in a wide range of sizes and shapes, and you can choose between roll up banner stands, X-frame banner stands, outdoor banner stands, and portable banner stands to display your brand message.   As for the design, you could either design them yourself or work with our team to turn your marketing ideas into the perfect promotional display.

    Here, we list a few commonly available banner stands and their advantages:

     

    Outdoor Banner Stands

    An outdoor banner stand is the best option for all kinds of outdoor marketing events as they are portable and can be used often. There are retractable outdoor banner stand models that have legs for stability, or models with a hollow base that can be filled either with sand or water to ensure its stability during the windy conditions.

    Major Advantages:

    • They are easy to use and transport because they are lightweight
    • Graphics will be printed in high resolution
    • Colors are UV protected to prevent fading in the sunlight
    • Double as indoor displays
    • Single and double-sided banners are for all-weather use

     

    Retractable Banner Stands

    Retractable banner stands are commonly used in retail stores, in restaurants, at fundraising events, at trade shows, and at sports events. They have many advantages in marketing as well as the promotional environment as a whole.

    Major Advantages:

    • Quick and easy to put up and take down
    • Able to be used again and again with replaceable graphics
    • Can be rolled up in an aluminum base and placed inside a padded bag to protect it from any physical damage

     

    Table Top Banner Stands

    Tabletop banner stands are popular because they’re perfect for countertop marketing. You can set them on a table to show information about your product or service in detail or display other information at kiosk.

    Major Advantages:

    • Portable and can be taken to different venues
    • On some models, height can be adjusted to suit different environments
    • Inexpensive and can be reused

     

    Visit us to get display products and digital imaging and printing solutions.

  • Three Uses for Retractable Banner Stands

    Retractable banner stands are called so because of the retractable mechanism that winds the banner around a roller in the base. The graphic stays secure inside the stand when not in use, while an internal spring system creates tension and ensures that the banner can be pulled easily and stays upright when on display. Besides trade shows, they are popularly used for retail displays, at shopping malls, and at theatres. Here are some other uses for retractable banner stands:

    A Backdrop for a Selfie Booth

    Selfie booths are a huge attraction at trade shows, exhibitions, and other events. Rather than spend money on a selfie booth, use a retractable banner as a backdrop to create your own. You could include your logo or brand name and pair the background with some cool props for even more fun. If you’re running a special promotion, you could even theme your background and props around it. To grab social media attention, ask visitors to use a specific hashtag to qualify for a prize competition.

    Marketing at Conferences and Exhibitions

    Use retractable banner stands as a marketing prop to display information about your company, its products and services, and logos and slogans. You can either put it up in front of the booth, inside the booth, or in and around the exhibition to encourage visitors to visit your booth. You can also use it to divide space in a booth, using part of the space for storage while simultaneously advertising your product.

    If you’re hosting a conference, retractable banner stands can be used to promote key speakers, display the itinerary, and offer direction to guide attendees towards the right areas.

    Information and Reaching Out

    If you’re a small business dependent on support from the local community, retractable banner stands can be used to reach out. Include QR codes, discounts, and other information to connect to those who matter most. They can be great for local fairs and farmer’s markets as well. Plus, they can also be used for election campaigns to encourage voters to choose a particular candidate.

    If you are looking for retractable banner stands and trade show displays, visit us!

  • All You Wanted to Know About Banner Stands

    Banner stands provide great opportunities for businesses looking to promote their brand and highlight their products and/or services. Banner stands are commonly used at trade shows to deliver impactful visual messages and reach potential clients. You could even display a banner stand in a public place to spread the word about your business.

    But unfortunately buying a banner stand is not always easy. There are different types of banner stands, each designed to fit specific requirements. Do you need a stand for indoor use? Are you considering purchasing an outdoor stand? What if you need a banner for a small countertop? For answers to these questions, read through the following sections and learn why banner stands are sought after today!

    Different Types of Banner Stands

    Banner stands are available in a wide range of display styles, from retractable stands to roll-up and pull up varieties—make sure you pick a product that matches your requirements.

    Retractable banner stands are easy to set up and take down. Some models have a fixed height while others are adjustable depending on the pole that comes with the product. These stands are best for indoor events.

    X Banner Stands can be set up by attaching the banner to its support arms using grommets. It’s important to know these stands are lightweight, so they aren't suitable for areas where they are likely to be exposed to breeze through a door. Like retractable banners, these are great for indoor use.

    Tabletop banner stands are designed specifically to be used on tables, so they're ideal at trade shows when you’re trying to display information in a small space. They’re also used to showcase menus, explain product features, or display contact information.

    Outdoor banner stands are, as their name suggests, ideal for outdoor use. They’re flexible and capable of withstanding the elements.

    What Should You Consider When Buying a Banner

    When buying banner stands, first consider the amount of space needed for the display as well as the area where you intend to set the display up. For example, if the exhibition space is small, consider pop-up display stands—these serve as great backdrop coverage and setting them up is easy. If you need a large backdrop, a banner wall works best.

    If time is important and you have to set up your booth immediately, go for banner stands that can be put together easily and with little help from others. Some products need extra attention, and these are not ideal for long-term use. Then there are the products that are designed to withstand the elements. Make sure you know which banner stand is best for your situation. You could start by researching some products on the internet, but with the countless options available, it’s easy to get confused. Speak to our customer service staff if you need help selecting a display that fits your requirements.

    Source:

    https://signs123.com/2017/12/06/difference-types-banner-stands/

    https://baltimorepostexaminer.com/5-important-considerations-when-buying-trade-show-banner-stands/2019/05/25

  • Here’s What You Ought to Know Before Buying Wall Murals and Decals

    If you could make one small change to your décor, what would it be? We suggest adding a printed wall mural—they bring life to a dull wall and are more affordable than hiring a mural painter.

    You could get family photographs, famous artworks, freehand designs, and even your logo and brand name printed on a wall mural, or you could use one of the images offered by our gallery. Basically, you can digitally reproduce any image for use as a wall mural.

    Want to know more about these fantastic products? Read on!

    Where to Use Wall Murals

    As it was said earlier, wall murals are eye-catching and convenient options for decorating a room. For example, you could add some color to your kid’s room or the baby’s nursery with fun wall decals and murals.

    Large wall murals are mainly used to fill blank wall space. Want to impress potential clients? Add a wall mural to your office’s waiting area. How about covering an entire passage wall at a trade show or conference with your company’s information? These murals can be used to make a space more vibrant, and they’re also great for showing first-time visitors what a company’s culture is all about. If your office has an open floor plan, a wall mural can be used to divide space.

    Choosing the Right Sizes and Materials

    At Power Graphics, we offer plenty of sizes and material options for our customers. Some of our customers prefer standard wallpaper whereas others prefer vinyl wall murals. And if you’re shopping for an item you can use temporarily, our removable self-adhesive wall murals are ideal for you.

    When choosing a material type, consider the surface of the wall you intend to use, the purpose of the wall mural (temporary or permanent), and the place where you will be installing the mural. Vinyl, for example, works well on textured surfaces like concrete and brick. But if you need something for temporary use, this wall decal is the perfect choice: both placing and removing the decal is easy, it can be reused when handled properly, and it will leave no marks on the wall.

    Are you looking for custom wall murals and wall decals online? Visit our website now!

     

    Source: https://www.coastalcreative.com/resource-guides/buyers-guide-to-custom-wall-murals-decals/

  • 3 Minor Design Elements That’ll Help Your Brand Stand Out

    The first rule of creating great trade show displays is to work with a good designer. This rule also extends to hiring a competent printing service. Professional printing companies that have several years of experience know every detail of the printing process—they can warn you if your requirements do not match a design or offer advice regarding printing style and which techniques are best suited for your design.

    At Power Graphics, we have been working with small-size and medium-size businesses for more than 25 years, offering high-quality prints for excellent value. Some of the ways we help clients effectively bring out brand value include:

    Using Environment-Friendly Products

    People no longer mind spending a little more money on products and services offered by eco-friendly companies. If you’re making efforts to promote sustainability, there’s certainly no harm in making sure customers know about them.

    For example, we offer a wide range of nature-friendly, plasticizer-free, recycled, and recyclable indoor and outdoor media. These products are printed using eco-friendly latex inks or UV curable inks. All our green products carry a friendly icon, allowing you to showcase your eco-friendly credentials.

    Focusing on the Details

    It’s the small details that separate good designs from the great ones. We tell our clients: if a design has too many elements, it’s a good idea to scale back. Sometimes a client has a design  that has too many colors. With our experience, we can help these clients establish color harmony and make sure their designs are simple and straightforward. Small elements like rounded and squared corners, gradients, sizes, and font faces are important, and each element plays a part in reception.

    Choosing the Right Printing Materials

    When selecting printing materials, it’s important to consider the characteristics of the object you’re printing on. You must also consider the environment where the banner stand will be used. If a display will be used in a food service or health care area, such a hospital, doctor's office, or cafeteria, it's important to use materials and printing techniques that don't give off harmful fumes or odors that would be inappropriate in such areas. When in doubt, we're happy to help make sure you're selecting the best materials for your particular needs.

    If you’re looking for high-quality trade show graphics, call us!

  • How to Use Trade Show Graphics to Stand out from the Crowd

    Expensive trade show displays and grand booth designs do not always ensure trade show success. Sometimes small things—like how your trade show graphics are designed or the color and texture of your backlit graphics—can attract trade show attendees to stop and take notice. If you’re planning to set up an exhibition stand for an upcoming event, here are a few things to consider:

    Look for Graphics That Suit Your Brand’s Personality

    Trade show graphicsmust be consistently aligned with your brand values. For example, the graphics used on banner stands, tabletop displays, or other trade show displays must match the giveaways, promotional flyers, and brochures you hand out to prospective visitors.

    When designing graphics for our clients, we try and understand brand value before doing anything. Does the brand embrace playfulness or prefer being reserved? Does the brand focus on a young audience or one that’s older? What human characteristics (creativity, honesty, empathy, outspokenness) reflect through the brand?

    Do Not Crowd the Banner with Too Many Words

    Trade show displays are all about visual appeal. Make sure the images used are clean, attractive, and eye catching. Wordy visuals turn off audiences, and it’s said the average trade show attendee spends no more than two to three seconds glancing through a display. To communicate your message effectively, do not use more than six or seven compelling words. The idea is to draw a person’s attention with images—if the images are effective, focus will then move to booth staff.

    Colors Matter

    Graphic designers are always drawing influence from brands when choosing color schemes; this is also done to maintain uniformity with an overall marketing design. Look for colors that represent your brand and are consistent with the message you’re trying to convey.

    Some of the basic rules of ensuring color harmony include:

    • Contrast text colors with backgrounds.
    • Use bright colors for long-range graphics.
    • Maintain a balance in color unity—too many similar colors can be unappealing while too much diversity can be over-stimulating.

    Text Placement Matters as Well

    Important text must be placed at eye level. The two-foot area above the top of the banner is the best place for text. Also, do not fit too many words in a single line as this affects readability.

    If you’d like us to help with designing graphics for your banner stands and other trade show displays, visit our website now!

  • Use Selfie Stations To Brighten Up Your Gathering

    by Bryan Kilpatrick

    There is no denying that holiday events, trade shows, job fairs, and other corporate occasions can—and often do—present awkward situations and make for bland interactions at best. At worst? The environment can be downright intimidating. But, it doesn’t have to be like that, and a great mitigator for keeping your event light while inserting a little spice is to provide photo opportunities.

    The benefits of a photo backdrop—or selfie station, as it has lovably come to be known—can be two fold. This simple addition can bring much-needed levity to gatherings that are often, let’s face it, wound a bit tightly. At the same time, because photos are usually shared across multiple social media platforms, it presents a great opportunity to get your brand out there by taking advantage of the graphic space on the backdrop to draw people into your space and get them to start snapping.

    Here are a few options for adding a selfie station to your event or trade show booth:

    Retractable banner stands

    If cost, convenience, and utilization of smaller spaces are at the top of your wish list, using a retractable banner stand equipped with an eye-catching graphic—like a life-size image of a famous figure on a clear banner—is a great option. These stands are available in a variety of widths, most of which would be suitable for a photo backdrop. For selfies and smaller groups, stands in the 30- to 36-inch range will have you covered; retractable stands also come in widths of 60 inches and up, making it easy to pack a whole crew into a pic.

    retractable banner stand

    Telescopic portable banner stands

    Though they aren’t quite as easy to pack up and move, telescopic portable banner stands are a straighter, more stable option than retractable stands—especially if you’re looking for a larger graphic and display. This type of stand provides flexibility, with some models adjustable up to 120 inches both in width and height. Plus, the extra space on the graphic allows for added color and flair—or even to use the display to mimic a well-known location such as the Hollywood Sign.

    Fabric pop-up displays

    Much like retractable banner stands, these displays are built for convenient assembly, disassembly, and transportation. The major difference with fabric pop-up displays is that no degree of quality is spared. These displays can be large—widths of up to 30 feet are available—and, since the graphic is printed using a dye sublimation process allowing the fabric to be washed if necessary, they’re durable. Additionally, with the availability of backlit options, the graphic on fabric pop-up displays can have eye-popping effects (think: a recreation of the world-renown “Welcome to Las Vegas” sign).

    tube frame fabric display

    Contact a Power Graphics representative for more information on how to bring these and other photo backdrop options to life.

  • New Website, Lower Expolinc Prices

    We've  been busy working on a completely new website for the past 18 months, and we hope everyone will love it when it launches. It's been an incredible amount of work, more than we ever anticipated, but it was long overdue 2 years ago when we first started to conceive the new site, so it's really overdue at this point. We'll blog about it in more detail when it's ready to launch, but anyone who would like to check it out in the meantime can visit the development version at www.powergraphics.kabail.com. It's safe to shop on the site if you'd like to try it out, and any accounts that are created will carry over to the live site. There are some bugs we're working out, and the site is still unacceptably slow, but otherwise it's fully functional. Any feedback from our customers on how it can be improved is always appreciated. The site features dozens of new products and features that we think our customers will really appreciate.

    expolinc-displays

    In the meantime, we're happy to announce that we've negotiated some significantly lower prices on Expolinc products. Expolinc is a leading manufacturer of quality display products that feature Swedish design and lifetime warranties.  While we offer the entire line of Expolinc products, it's the Expolinc banner stands that we feature on our site because of their popularity.  The Expolinc Roll Up Classic is the most popular retractable banner stand model, being available in a range of sizes, but the entry level Roll Up Compact is an especially good value. The top-of-the-line Expolinc Roll Up Professional is also now more affordable, along with lights, literature racks and pop up displays. For non-retractable banner stand displays, the Expolinc Pole System is very versatile with a range of sizes, easy setup, and flexibility to create multiple banner shapes and even convert the displays for double sided use.

    Because these are high end products with fairly high end prices, not everyone has been able to afford them. But, with the quantity of Expolinc banner stands we sell, we've been able to get discounted prices that we're passing on to our customers. For those of you who already purchase Expolinc displays, these lower prices will save you money on the products you're already familiar with. Those who thought Expolinc quality was out of their price range should take a second look because with these new lower prices, they are now price comparable to mid-range displays, making them an even greater value.

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