Tag Archives: banner stands

  • Revitalize Your Business: 7 Window Decal Ideas for a Powerful Boost

    Are you considering sprucing up your business with window decals? They’re like marketing magic. Get the most bang for your buck by being creative and strategic. Check out these window decal business ideas to give your campaign an instant boost without losing sight of the goal. Let’s make those windows work for you!

     

    1. Grab Attention With Eye-Catching Graphics

    Your first move is to stand out when considering window marketing, and nothing does it better than window graphics that scream, “Look at me!” Picture this: vibrant, contrasting colors, clever images that defy the norm, and a sprinkle of humor. These are the secret ingredients to make your window decal design unmissable for your customers.

     

    2. Put Your Best in the Spotlight

    Is your coffee the best in town, or do you sell toys that turn heads? Let everyone know! Whether it’s silhouette graphics or a burst of colors, showcase your top products on your window decal.

     

    3. Let Your Logo Shine

    Your logo deserves the spotlight. Stick it on your windows, along with other eye-catching graphics. It’s not just decoration; it’s a marketing tool that says, “This is who we are!” Use our design tool, upload your logo, customize it to your heart’s content, and hit order.

     

    4. Brand Name and Slogan

    Sometimes, a logo isn’t enough to tell your story. If you want to boost your brand recognition further, add your brand name and slogan. Slap it on your windows so that everyone knows what you’re about.

     

    5. Think Outside the Box

    Get creative with the placement of your decals. For example, you could use restroom mirrors covered as another place to show off your brand. A toothbrush brand could show a woman cringing at her partner’s dragon breath alongside a pitch for their products. Be clever, be relevant, and grab your customers’ attention.

     

    6. Stick to Marketing Basics

    Beyond the initial wow factor, stick to marketing 101. Strong headlines, showcasing benefits, and a compelling call to action are essentials you should include. Even with limited space on your window, throw in a limited-time discount or a coupon code to track your success.

     

    7. Print Like a Pro

    Lastly, print your window decals or window signs on top-notch materials with strong adhesion and fade-resistant inks. High-quality materials ensure they last season after season. Luckily, printing companies like Power Graphics offer premium quality at prices that won’t break the bank. We provide unbeatable pricing, top-notch giclee fine art printing, and large format digital imaging tailored for indoor and outdoor applications. Additionally, we offer display solutions, including banner stands, trade show displays, and outdoor sign hardware.

  • How to Advertise Your Business This New Year With Banners and Graphics

    This New Year, businesses look forward to welcoming the next chapter with style and making a remarkable impression on customers and prospects alike. And what better way to do that than with eye-catching banner stands at New Year parties and events? But how can you design a banner stand that truly stands out from the crowd? This blog will show you how to create a captivating banner stand to elevate your event presence and excite attendees for the countdown.

    Incorporate Resolutions and Goals

    Are you looking to connect with your audience on a more personal level? One great way to do so is by incorporating common New Year resolutions and goals into your banner stands. From fitness and travel to personal growth, aligning your messaging with popular resolutions can make your brand more relatable to people’s aspirations. And the best part? You can use visuals and text to show how your products or services can help individuals achieve their New Year goals. For example, if you’re a real estate firm, you can use backlit graphics or retractable banners to convey messages like “Buy your dream house this new year with us.” This approach adds relevance to your brand and positions your business as a partner in their journey.

    Use Visible and Bold Typography

    Use bold and attention-grabbing fonts for important details like event dates and special offers. Don’t be afraid to go big and bold with oversized numerals for the upcoming year or use fancy script fonts for phrases like “Wish You a Happy New Year” or “Celebrate the New Year With Us.” Maintain consistency in font style and size to ensure maximum readability. And don’t forget to strategically place your text to elevate the overall visual impact of your banner stands.

    Incorporate Imagery

    Use iconic imagery that instantly communicates the celebratory nature of the event and can add a touch of sophistication to your banner stands, be it a retractable banner or an outdoor sign. Build excitement and anticipation by incorporating countdown elements into your banner design. Use imagery of clocks ticking down to midnight, numerals displaying the upcoming year, or even a stylized countdown clock with animated effects.

    Choose Your Color Scheme Wisely

    Vibrant colors evoke the celebratory spirit of the occasion. Classic choices include a combination of black, gold, and silver for a touch of elegance, or you can go for a more modern look with deep blues, purples, and vibrant reds. Ensure your color choices resonate with the atmosphere you want to create, and consider incorporating gradients or color transitions to add visual interest.

    End Note

    Remember to keep your banner stand simple and elegant with high-quality graphics and printing. This stylistic choice makes your banner stands or floor clings stand out at your New Year event and allows attendees to absorb your message quickly during the event’s excitement. Contact Power Graphics for all your printing and graphic needs.

  • How Do Banner Stands Benefit Your Travel Business During Christmas Expos?

    Are you ready for Christmas expos this festive season? It’s that time of the year again—the season of glittering markets, dazzling Christmas expos, and endless travel opportunities! With so many businesses vying for attention, how can you ensure your travel business captures the spotlight and stands out?

    The answer is simple: banner stands! These eye-catching displays are the secret weapon to take your travel business to new heights this holiday season. This blog will show you how to use banner stands to attract visitors and wow them with your travel offerings at Christmas expos. Get ready to shine like never before.

    Ease of Set Up

    Christmas expos often involve a flurry of activity, and having a display that is easy to set up and dismantle is crucial. Banner stands, with their compact and portable design, offer convenience in transportation and installation. Opt for retractable or pull-up banner stands that can be set up in minutes, allowing you to focus more on engaging with potential clients and less on the logistics of your booth.

    Creates Instant Visual Impact

    The vertical nature of retractable banner stands allows your travel agency to stand tall amidst the festivities, making it easier for attendees to spot your booth from a distance. Use bold and festive graphics to create a captivating displaythat piques expo-goers’ curiosity.

    A Canvas to Highlight Your Deals

    Christmas is a season of giving, and consumers are on the lookout for special travel deals and winter getaways. Use banner stands to prominently feature your holiday deals, discounts, and exclusive offers with bold typography that captivates the onlookers. Banner stands provide a clear and customizable canvas to communicate your unique selling points.

    Adaption

    Christmas expos can vary in terms of booth sizes and layouts. Banner stands offer versatility to adapt to different spaces, ensuring that your display remains impactful regardless of the venue. Whether you have a standard booth space or a larger area, the adjustable nature of banner stands allows you to optimize your presentation for maximum visibility and engagement. If you are outdoors at the Christmas expo, choose outdoor signs designed to withstand harsh weather outside.

    Showcase Your Unique Selling Proposition

    Banner stands provide an excellent opportunity to highlight what makes your travel agency stand out from the rest. Whether it’s personalized service, unique travel experiences, or exceptional customer testimonials, use the space on your banners to communicate your unique selling proposition. Captivating visuals of tourist destinations and breathtaking scenic views can leave a lasting impression on attendees and set your business apart in their minds.

    End Note

    Place banners strategically to create pathways, highlight key areas, and direct attention to specific offerings. These tactics ensure attendees can easily navigate your space and discover the breadth of your travel agency’s offerings. If you are searching for the best and most affordable banner stands and high-quality printing services, contact Power Graphics Digital Imaging.

  • Winning Strategies to Elevate Productivity and Crush Trade Show Planning Stress

    Trade shows are a thrilling stage to flaunt your products and brand with dazzling trade show graphics. But they can also be a whirlwind of exhaustion and pressure. Long hours, bustling crowds, and endless networking can be taxing. So, how do you conquer trade show fatigue and stress like a professional? We have some savvy tips to keep you on top of your game at your next event.

     

    Plan Ahead

    Planning early and getting ready for the event is one of the best methods to minimize weariness and stress from trade shows. Create a checklist of all the tasks you have to complete before, during, and after the show, including booking your travel and lodging, packing your materials and equipment, deciding on your goals and spending plan, arranging your meetings and appointments, and following up with your leads and contacts. You can stay organized, focused, and confident by having a clear plan.

     

    Booth Positioning

    Finding the ideal location on the floor for your convention display isn’t worth the effort, aside from trying to secure an endcap if possible. Generally, one location will be comparable to another. Although it is possible to do traffic breakdowns and forecast studies, only the largest organizations take the time to make those calculations. The proper size for your display is more important. If it meets your size requirements, don’t worry too much about the location.

     

    Hire Good Help

    You can’t reasonably try to advertise at a trade fair by yourself. You need a group of supportive and educated specialists to undertake essential activities and prevent overwhelming yourself. Make sure you’ve employed some qualified people to provide help before you go to your next trade show.

     

    Take Breaks

    It’s vital to take breaks when preparing. Breaks can help decrease your stress levels. Use your time off to do relaxing activities, such as taking a stroll, practicing mindfulness, reading a book, or working out.

     

    Have Fun

    Make sure you have fun at trade events! Approach trade exhibits with positivity, and you might find them to be a delightful experience. Be interactive with your visitors—share stories, sprinkle some humor, and perhaps throw in a game with some incentives. If you’re seeking the ultimate booth to make your trade show a showstopper, check out Power Graphics for eye-catching backlit graphics and banner stands. They’re your ticket to turning heads and sparking conversations.

  • 5 Ways Businesses Can Help Customers Be Reintroduced to the Shopping Experience

    by Bryan Kilpatrick

    Major U.S. economic hubs—such as California and New York—that have had businesses closed or severely impacted due to the COVID-19 pandemic, have gradually started to reopen. That means retail stores, barber shops, gyms, spas, and other establishments will be attracting the public for the first time in months. Such a long layoff from shopping and errand running—combined with new safety measures that range anywhere from suggestions to mandates—can lead to a confusing and somewhat intimidating environment. 
    Customers should be made to feel at ease, both in terms of safety as well as where to go and what to do as they’re reintroduced to the in-person shopping experience. Here are five easy ways to make it happen:

    Let people know you’re open

    Don’t be shy about telling the world that you’re back in business. There’s a wide array of outdoor flag and banner stands that can be used to attract new customers or show existing ones where to go for curbside pickup and other services. Feather banner stands—also known as flying banners or beach flags—are a sturdy, flexible, and eye-catching product that comes in multiple sizes and can be seen from a distance. Outdoor retractable banner stands that flex in the wind, as well as X-banner-style models that include plastic bases that can be filled with sand or water for stability, are a great option for walk-up businesses.
    Window and wall decals, A-frame signs, and grommeted banners get the job done as well. Regardless of how you choose to do it, remember to shout from the rooftops—or, at least, from the sidewalks—that you’re open and ready to serve the public.

    Communicate changes

    Once customers are inside a retail establishment, they'll need clear instruction on how to comply with new suggestions and regulations. It can be difficult enough for people to resume shopping and running errands in the midst of a pandemic; not knowing where to go or what exactly to do may only intensify that feeling of discomfort. Make the public feel safe, welcome, and at ease by posting clear messages at multiple points during their shopping process. Retractable banner stands, because of their ability to be relocated and have graphics easily switched out, are a perfect way to accomplish this.
    Retractable banner stands are available in many different sizes and price points. Regardless of your budget or how long (and how often) you intend to use the stand, you should be able to find the right fit.

    Remind people to socially distance

    It's going to be vitally important—in the short term, at the very least—for businesses that are reopening to direct traffic. Maintaining social distancing should be key in efforts to keep employees and customers healthy. The strategic placement of floor decals with either custom or pre-made artwork that displays social distancing reminders go a long way toward accomplishing that goal.
    Good floor graphics and floor decals are slip resistant, and UL listed as such, as well as scratch and scuff resistant so that heavy traffic doesn't ruin them. Floor graphics should also hold up to common floor cleaning chemicals and methods. The floor decal adhesives should hold the floor graphics firmly in place, but come off without leaving adhesive residue or damaging the floor when removed. You’ll want to use floor decal materials that meet these requirements and are specifically designed for floor use, whether it’s concrete, carpet, or anything in between.

    Implement sanitizing stations

    Touchless hand sanitizer dispensers should be readily available for use by employees and customers alike. Those dispensers can come in the form of simple wall-mounted units, or they can be placed anywhere by attaching them to a stand. One effective method is to set up a sanitation station. That type of display can be used not only to let shoppers and workers know where to find the sanitizer dispenser when they need it, but also to attract attention in an attempt to remind people to sanitize often.

    Provide masks and other protection

    As the need for face coverings becomes more prevalent, an entire industry of ineffective cloth masks has emerged. Even disposable surgical masks, which technically shouldn't be worn more than once, are much more effective in terms of fending off particles that could contain viruses. For the fashion conscious, wearing a disposable surgical mask underneath a cloth mask would go a long way toward at least ensuring others are protected, which is the sensible and courteous thing to do. These surgical masks are generally inexpensive, even to the point where businesses might find it advantageous to pass them out to customers as they walk in the door in a true effort to protect other shoppers and  workers.
    For people who also want to be protected themselves, KN95 masks are a great option because they filter out at least 95 percent of potential contaminates while still remaining breathable. Or, if you prefer to make your own masks (or have someone else make them), consider using an antimicrobial soft knit fabric that uses a special combination of silver and vesicle technologies to kill microbes such as viruses and bacteria so they can’t live on the surface or multiply. As individual state governors continue to announce face covering mandates, make sure you're prepared with masks that are functional rather than simply fashionable.
    Businesses that require significant face-to-face interaction would benefit from protective shields—or, as they’re commonly referred to, sneeze guards—which are sheets of clear acrylic usually held up by aluminum tubing or a similar type of frame, but can also come in table-top form with feet that hold the acrylic in place. These shields can be made into many different shapes and sizes, including those with cutouts at the bottom to allow for exchange of currency and merchandise. There are also more economical options, such as a banner stand equipped with clear polyester film, that present a portable solution that comes in larger heights than the acrylic versions and can be used in offices and classrooms, as well as at trade shows.
    For more information on these and other products needed to help get your business back on its feet, contact a Power Graphics representative today.
  • Why Are Outdoor Banners Stands Important for Brand Promotion?

    Outdoor posters and banners are very effective in raising awareness about new products and services and are frequently used for launches and brand building. They help create demand among the general public in the areas where they are displayed. Here are the multiple benefits of using outdoor signs by both new companies and established brands that help advertisers carry out successful marketing campaigns.

    Continuous Marketing Messages: Outdoor banners are an effective and influential marketing technique as they show the same message daily to viewers and drive the message into their minds. When those same people go out to make a purchase or hire a service, they are more likely to want what they viewed on the way to the store. These banners can be used to advertise both new product launches or to highlight new uses for existing products.

    Brand Building Through Brevity: Banners placed in high traffic areas and strategic locations are useful for sharing short and impactful messages about products. These can be used for brand building, creating awareness, and even sharing product features in the form of short teasers that stimulate curiosity among the public. Succinct messages improve brand identity when written in attractive colors and appealing text designs.

    Reach Potential Customers: Outdoor advertising like outdoor banner stands can help to reach potential customers in competitive marketplaces like shopping malls that have dozens of brands vying for attention. Well-designed banners that target particular shoppers can be placed outside the store or the shopping mall to attract potential buyers.

    Cost-Effective: Outdoor banners are a budget-friendly advertising medium when compared with online and offline mediums like social media, television, print, and radio. These are the first choice for small and medium businesses working with small marketing budgets. Outdoor banners can also be used on moving vehicles like public transport and on static surfaces like lamp posts and roadside banners in central business districts.

    Day/Night Audience: Weatherproof outdoor banners can work 24/7 to convey a brand message. When designed with attractive colors and modern materials like vinyl outdoor, banners can help you gain new customers and retain existing customers.

  • 3 Must-Haves for a Real Estate Agent

    The realty business is extremely competitive. To survive, real estate agents must be focused, determined, and know how to leverage business opportunities. If you are planning on becoming a successful agent, here are a few other things to include in your arsenal:

     

    Positive Attitude

    A bad attitude can be very damaging in the real estate business. Realtors who’re constantly surrounded by self-doubt do not have the motivation to pursue or convince clients. Even if you do not feel positive, acting positive can cause a shift in attitude and help you achieve results. Start your day with positive affirmations and train your mind to find a silver lining in every situation.

     

    Good Relationships

    Real estate agents place a lot of value in maintaining good relationships. They build contacts and generate leads by creating a sphere of influence. This includes focusing on family, friends, colleagues, classmates, business associates, service providers, etc. Keeping track of these connections is also important. You can keep track of these contacts by maintaining a spreadsheet program, or if your sphere of influence is large, consider investing in CRM software. These programs allow you to maintain and automate client bases, sales, etc. You could also consider investing in lead generation software.

     

    Quality Marketing Props

    Banner stands, real estate sign posts, outdoor banner stands, and other display items are great when promoting a client’s home or property. In the age of social media marketing, these may seem old school, but they’re extremely effective and provide a straightforward message. You can place them in a targeted geographical area to connect with the exact people you’d like to reach out to. Placing them in high traffic areas can also help to publicize your business.

    If you’re looking for quality real estate sign posts or other displays, visit us!

  • 3 Types of Banner Stands for Conventional Marketing

    Traditional forms of advertising focus on building trust and popularity for a brand. Displaying advertisements in print publications, billboard ads, emails, and other ways are a few conventional methods used to publicize products and services.

    When compared to other methods, banner stands are much more convenient and cost-effective. They are available in a wide range of sizes and shapes, and you can choose between roll up banner stands, X-frame banner stands, outdoor banner stands, and portable banner stands to display your brand message.   As for the design, you could either design them yourself or work with our team to turn your marketing ideas into the perfect promotional display.

    Here, we list a few commonly available banner stands and their advantages:

     

    Outdoor Banner Stands

    An outdoor banner stand is the best option for all kinds of outdoor marketing events as they are portable and can be used often. There are retractable outdoor banner stand models that have legs for stability, or models with a hollow base that can be filled either with sand or water to ensure its stability during the windy conditions.

    Major Advantages:

    • They are easy to use and transport because they are lightweight
    • Graphics will be printed in high resolution
    • Colors are UV protected to prevent fading in the sunlight
    • Double as indoor displays
    • Single and double-sided banners are for all-weather use

     

    Retractable Banner Stands

    Retractable banner stands are commonly used in retail stores, in restaurants, at fundraising events, at trade shows, and at sports events. They have many advantages in marketing as well as the promotional environment as a whole.

    Major Advantages:

    • Quick and easy to put up and take down
    • Able to be used again and again with replaceable graphics
    • Can be rolled up in an aluminum base and placed inside a padded bag to protect it from any physical damage

     

    Table Top Banner Stands

    Tabletop banner stands are popular because they’re perfect for countertop marketing. You can set them on a table to show information about your product or service in detail or display other information at kiosk.

    Major Advantages:

    • Portable and can be taken to different venues
    • On some models, height can be adjusted to suit different environments
    • Inexpensive and can be reused

     

    Visit us to get display products and digital imaging and printing solutions.

  • Three Uses for Retractable Banner Stands

    Retractable banner stands are called so because of the retractable mechanism that winds the banner around a roller in the base. The graphic stays secure inside the stand when not in use, while an internal spring system creates tension and ensures that the banner can be pulled easily and stays upright when on display. Besides trade shows, they are popularly used for retail displays, at shopping malls, and at theatres. Here are some other uses for retractable banner stands:

    A Backdrop for a Selfie Booth

    Selfie booths are a huge attraction at trade shows, exhibitions, and other events. Rather than spend money on a selfie booth, use a retractable banner as a backdrop to create your own. You could include your logo or brand name and pair the background with some cool props for even more fun. If you’re running a special promotion, you could even theme your background and props around it. To grab social media attention, ask visitors to use a specific hashtag to qualify for a prize competition.

    Marketing at Conferences and Exhibitions

    Use retractable banner stands as a marketing prop to display information about your company, its products and services, and logos and slogans. You can either put it up in front of the booth, inside the booth, or in and around the exhibition to encourage visitors to visit your booth. You can also use it to divide space in a booth, using part of the space for storage while simultaneously advertising your product.

    If you’re hosting a conference, retractable banner stands can be used to promote key speakers, display the itinerary, and offer direction to guide attendees towards the right areas.

    Information and Reaching Out

    If you’re a small business dependent on support from the local community, retractable banner stands can be used to reach out. Include QR codes, discounts, and other information to connect to those who matter most. They can be great for local fairs and farmer’s markets as well. Plus, they can also be used for election campaigns to encourage voters to choose a particular candidate.

    If you are looking for retractable banner stands and trade show displays, visit us!

  • Why Trade Show Displays are Important

    A trade show is a great platform to showcase your business and meet prospective clients. But engaging thousands of fickle visitors with short attention spans is not an easy job. You need an eye-catching display to attract people to your booth. Of all elements related to an exhibition, trade show displays are probably the most important one of all. Here’s why we think you should pay proper attention to banner stands, backlit displays, and other trade show displays:

    They Help You Build Your Brand

    Trade show displays help to create a positive impression. It defines who you are, what you do, and how well you do it. Businesses that spend time and effort to stand out at trade shows buy the best fixtures and trade show materials. Put yourself in the shoes of an average visitor. Wouldn’t you prefer to visit a booth that’s well-designed and visually appealing? If you want your business to be taken seriously and prove yourself as reliable, do not skimp on quality displays.

    They Enhance Visibility

    The right trade show displays can help highlight the best features of your products or services. For instance, tabletop displays can be used to mention key features, while iPad displays can be used to demonstrate how a product is used. You also use video displays to show how your company is different from your competitors. Hanging displays ensure that your booth is visible from any location within the trade show hall, which can be particularly important at large events.

    They Create a Lasting Impression

    With the right color scheme and a well-designed booth, you can draw visitors to your booth. And with quality trade show displays, you can keep them there for a longer time. Customized displays and catchy display messages help to engage visitors and leave a positive impression even after they leave. Specially designed furniture and good lighting can also make your booth more inviting, giving your staff more time to engage with customers.

    Are you looking for quality trade show displays suited for your business’s needs? Call us! Our customer service team is ready to help!

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