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Banner stands provide great opportunities for businesses looking to promote their brand and highlight their products and/or services. Banner stands are commonly used at trade shows to deliver impactful visual messages and reach potential clients. You could even display a banner stand in a public place to spread the word about your business. But unfortunately buying a banner stand is...

If you could make one small change to your décor, what would it be? We suggest adding a printed wall mural—they bring life to a dull wall and are more affordable than hiring a mural painter. You could get family photographs, famous artworks, freehand designs, and even your logo and brand name printed on a wall mural, or you could...

The first rule of creating great trade show displays is to work with a good designer. This rule also extends to hiring a competent printing service. Professional printing companies that have several years of experience know every detail of the printing process—they can warn you if your requirements do not match a design or offer advice regarding printing style and which...

Expensive trade show displays and grand booth designs do not always ensure trade show success. Sometimes small things—like how your trade show graphics are designed or the color and texture of your backlit graphics—can attract trade show attendees to stop and take notice. If you’re planning to set up an exhibition stand for an upcoming event, here are a few...

by Bryan Kilpatrick Traditional pop-up trade show displays are a great way to showcase your brand and implement a professional look to your booth. With a seamless graphic attached to lightweight and easily set-up hardware that forms a tidy backdrop or eye-catching wall, it’s easy to see why these types of displays have been popular for years. But some of...

Trade show marketing can quickly get expensive. For one, renting a booth could set you back by a few hundred dollars. Then when you consider the cost of other essentials like promotions, buying/renting trade show displays, staffing and travel expenses, booth design, etc., you could be spending a few thousand dollars. Fortunately, there are a few ways to cut costs...

A trade show is a great way to promote your business and reach out to potential customers. But putting up an attractive booth is not easy. From budgeting for materials to buying trade show displays, there are so many things to consider. Buying the right type of displays for your booth is equally challenging. You will want to look for...

by Bryan Kilpatrick Trade shows are a vital part of marketing your product and/or services. The show’s attendees are usually present for reasons very specific to your industry, so the opportunity to engage those people about your business should not be taken lightly. That, of course, means making sure your booth or space is set up to catch eyes and...

by Bryan Kilpatrick Taking your photo backdrop, info wall, or other oversized message outside in a safe and stable manner is now possible with the addition of a pair of large outdoor graphic displays to our vast selection of products. Blustery conditions are no problem for the Expand GrandFabric Outdoor stand, which can be equipped with water tanks that allow the...

by Bryan Kilpatrick Pop-up displays can make the most out of what is usually limited trade show booth space. With the most popular versions measuring 8-10 feet wide, there’s plenty of room to show event attendees what your brand is all about—particularly when factoring in the high image quality that the material used for the graphics allows. There are, however...