Uncategorized
-
Outdoor Storefront Marketing Ideas
Are you utilizing all of the space that you have available to you to increase your traffic and sales? Start by stepping outside of your storefront and consider what your space or area has to offer. Are there other businesses surrounding yours? Is it a high traffic area? What do you have to offer that your audience might not know... -
The Emotion of Color in Marketing
Whether you are at the grocery store, designing a banner stand for your business or deciding which car to buy, we don't often realize the role that color plays in our lives and decisions. We are affected by it nearly every second of every day. Not only does it affect our moods and feelings, but it also has an impact... -
How To Know Which File Format to Use
When it comes to your company’s marketing collateral, you’ll most likely run into having to determine which file format to use in multiple scenarios. Whether you’re uploading an image to the internet, sending an file to be printed, creating an animated image or editing images; whatever it is that you’re doing with an image, file format will be an important... -
5 Mega Ways to Make a Statement with Large-Format Prints
Determining what you can add to your marketing or advertising efforts can be a struggle. Luckily, Power Graphics Digital Imaging has hundreds of different solutions for you to choose from. Each solution has a range of different uses and purposes and we are here to help you determine what works best for you. These 5 mega ways to make a... -
Setting Realistic Expectations for Graphic Design Costs
If you're a small business owner or a marketing manager, odds are you have been under the gun at one point or another with a graphic design project. Whether it was for a new campaign launch or a newspaper ad, the end goal is usually having a well-designed piece that grabs the attention of your audience with a clear and... -
5 Things You Have to Think About for the Most Effective Table Top Display
When you’re participating at a trade show event or some type of sales event, you want to make sure that the impression you leave is a lasting one. Using well designed displays and collateral that represents your brand is the first step to a successful event. Consider Your Competitor When you are exhibiting at an event, you want to make... -
6 Reasons Why Your Business Needs Vehicle Wraps
Do you own or market for a local business? Are you looking for effective ways to market and advertise within the means of your marketing budget? If this is the situation you're in, look no further! In today's marketing world, it has become evident that traditional marketing mediums simply aren't enough on their own. Not only do they drain your... -
The Evolution of Eco-Friendly Printing
Environmentally-friendly printing solutions, or "Green" materials, have been available for quite a few years, but it's been in the last year that the options have really started to get interesting. Over the past 5 years, we've migrated our equipment to environmentally friendly inks such as latex and UV curable and done away with harmful solvents. But, when it comes to... -
New Lower Prices on Popular Banner Stands
We're pleased to announce that we've just lowered the prices on some of our most popular banner stands. The QuickSilver Pro, Sterling, and Expo Pro retractable banner stands have all had their prices reduced. Thanks to the increase sales of these items, we're able to produce them in larger batches, which saves us money, and that has allowed us pass... -
Outdoor Canopy Tents
Outdoor display season is in full swing, and we're now offering portable canopy tents that provide shade as well as some valuable advertising space. Canopy tents are very popular at outdoor festivals, farmers markets, fairs, trade shows and other outdoor events. Since they're portable, they can be used almost anywhere, and the canopy surface is a great place to put...