We can all agree that the last two years have been a hell of a ride. Finally, it looks like we've come to the end of the tunnel. The good news is that trade shows and exhibitions are back!

The trade show industry is finally ready to put the bitter memories of cancelled events and lost revenues behind. However, one thing is clear: even though we've returned to normal (or close to normal), safety is still a huge concern. In this post, we share booth design ideas you can use to make your booth safe for your staff and your booth attendees.

Key Factors To Keep In Mind When Designing A Booth Post Covid-19

First and foremost, make sure you’re aware of the rules. You don’t want to get shut down because you were breaking a rule you weren’t aware of. Covid-related laws vary from state to state. Keep an eye out for rule changes, as these may come suddenly.

Next, focus on space allocation. Today, most people are comfortable when there’s at least two feet of distance between them and the next person. So, try to design your booth with social distancing guidelines in mind. You can set up floor graphics to prevent overcrowding; just make sure booth attendees can understand these graphics.

Masks are currently required at all major events. You can hand out free face masks that have your logo on them. This is a great way to market your brand. An event attendee may buy your products just because they saw your brand logo on a mask. You can also provide your booth staff with branded masks and face shields.

When designing a booth, make sure you have space for sanitizing stations. With these stations at your booth, you’ll get more traffic, especially because people want to stay sanitized these days. You can set up plexiglass dividers between booth desks to create an additional layer of security between attendees and booth staff. These dividers will keep both staff members and booth attendees safe.

Some event guests may not want to receive printed brochures and leaflets. So, use digital promotional materials, and send these via email or WhatsApp.

You can also set up semi-private rooms when you want to create socially distanced groups; only do this if you have available floor space. With such a setup, booth staff can work with different groups simultaneously. You can use retractable banner stands to section off your available space. And of course these banner stands will convey your brand's message.

Don’t Limit Your Design Because Of Covid-19 Protocols

You may feel like you cannot create a stellar booth because of Covid-19 protocols. However, it's all about creativity. If you think outside the box, you can create a stellar booth while ensuring the safety of both staff and booth attendees. Remember to use large yet simple branding messages, and remind guests to wear their masks and maintain social distancing so everyone is safe. Use the tips listed here to design a stunning trade show booth, one that’s totally safe.

At Power Graphics, we can help you choose the best banner stands for your trade show booth. We’ll also design custom banners for you. Contact us to know more!